SUSTAINABLE LUXURY DESIGNS FROM AIAYU
Aiayu – Sustainable Luxury with Soul
Welcome to Aiayu - a Copenhagen brand founded by Maria Høgh Heilmann and CEO Maria Glæsel. Aiayu embraces a fusion of premium quality, ethical responsibility and love of exclusive natural materials.
The Story of Aiayu: From Lama Wool to Global Materials
Aiayu, meaning "soul" in Bolivian Aymará, originated in 2005 thanks to designer Maria Høgh Heilmann. Originally centered around llama wool from Bolivia, Aiayu's collections have since evolved with the addition of exclusive yak and Sartuul wool, seductive cashmere from Nepal and GOTS certified Chetna cotton. Aiayu's strict requirements for responsible production include all materials and producers in the supply chain.
Sustainability in Every Thread
Aiayu produces exclusively in certified factories that benefit from solar energy and advanced water purification facilities, creating a cycle of recycling. Aiayu's materials are carefully selected for their warmth, softness and durable properties, and Aiayu works with the natural colors of the materials as often as possible. The natural colors are not only clean and biodegradable – they are also timeless and compliment the Scandinavian and minimalist design in the best way.
Aiayu's Home Collection DOMUS - Comfort and Beauty for Your Home
Dive into Aiayu's DOMUS collection and experience a world of sustainable luxury. From the home collection DOMUS, you will find at Studio Hafnia cushions such as Raul Classic, Flower Nepal, Theo Nepal and Gabriel in Mix Domus, which add personality and comfort to your home. In addition, our collection from Aiayu offers throws/rugs named Hollie Classic, Marlon and Marla, which envelop you in an aura of comfort and quality.
Descent and Essence
'Aiayu', pronounced ai-ja-ju, means 'soul' in Bolivian - a word that carries Aiayu's origins and deep values. The story began in the rolling landscapes of Bolivia where the llamas roamed. Today, Aiayu continues to write the next chapter in sustainable luxury and timeless beauty.
Treat yourself to Aiayu and add a sublime blend of beauty, comfort and sustainability to your life and home.